In this article, I will be teaching from one of my best-selling books, 15 Marketing Words that will Make Your Clients Pay Attention to You.
(Word #1, “Dissatisfied”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
People are dissatisfied with every niche! Your industry isn’t industry based; its customer service based.
You have to shut down dissatisfaction with your impeccable customer service and loyalty to your clients.
Build yourself up first, so you can properly serve your dissatisfied clients with honor and five-star service! Your mindset has to be to serve those who are dissatisfied with your niche and ultimately develop and unbreakable bond with them. Which leads to #1 Word in Marketing – Loyalty!
(Word #6, “How to Stop”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
People want to stop their problems and have them solved forever. “How would you like to stop worry and anxiety in (enter your niche)…” “How to stop” grabs your client’s attention instantly.
Your clients to have to hear that you’re stopping their problem forever. What can you stop forever for your client? Your clients want to be worry free, stress free, and anxiety free!
When you stop these issues for your clients, they will trust you to deliver what they want forever.
(Word #9, “As a Matter of Fact”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
Get to the point with your clients and talk the facts.
Agree that your niche is most likely a mess and assure them that you are the answer to their problems. Agree with the people you are building your relationships with. Then, direct them to your testimonials that speak for your business! Factual speaking is confident based.
Your clients have to hear your confidence! Be sure to build on your self-development every day so you have the confidence to speak excellence into your client’s life. Facts speak confidence. You have to speak to exactly what people want.
(Word #10, “Replace”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
Sellers simply sell and marketers build relationships. Selling is not educating. Market to your client and replace their buying habits!
You want to be the only business that your client will ever need to come to, regarding the problems your niche solves.
Replace their dissatisfied services with your extreme customer service! Replace low frustration with confidence! Replace fear with faith! Focus on replacing long term.
(Word #12, “Your Shortcut To”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
Anyone will appreciate a shortcut when it comes to solving their needs. You know the ins and outs of your specialty.
Your clients want shortcuts, so give it to them! Speak with confidence when you explain the shortcut you will provide to your client.
Speak to their emotional pain and provide a short route to trust and freedom for them in your niche!
(Word #14, “Is This You?”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
Your mind has to be set on actively getting into your client’s mental concerns! They will have an immediate respond to the question, “Is this you?” This is where you have to speak the truth to their pain!
You also have to deliberately listen for the pain your clients express when you ask open-ended questions.
Get to the root of their problems and guarantee that you are the answer to their needs!
(Word #3, “Free”, from the *15* Marketing Words that will Make Your Clients Pay Attention to You)
Your clients won’t refuse gifts from you because they trust your judgment.
What can you give away for free to deepen your relationships with your clients? They want free things! Free marketing with a system, creates huge results.
What can you give away? You’re not looking to sell; you’re looking to transform a life. Give things away for free in your business and your clients will invest in you forever!
I have been in direct selling for 20+ years. Before John Di Lemme’s coaching, I simply did not know what I was doing. I was working really hard, but I was stuck and struggling. With Coach Di Lemme’s strategic mentorship, my business is up 4,000% and growing! PLUS I am more confident about myself and opening long-term, profitable, life-changing relationships every day.
John Di Lemme’s closing and marketing strategies have really changed my life, and ultimately the lives of my patients. My business has grown four times, and this year was my busiest year in 21 years! Plus I’ve written two books, and I’m currently developing my very own meal plans and have hired a professional chef to prepare the meals for my clients. It is just incredible! Thanks a million!
With John Di Lemme’s Coaching, I’ve closed 94 sales in just 18 months. Prior to that I had only 4 sales in 17 months. My take away here is as I grow so does my business. I’m always working to revamp the how, when, and why. I want to ensure I provide top quality in all that I do. Thank you for your dedication to me and your other students.
I’ve been in network marketing for over twenty years. Two years ago, I wanted more with my business and engaged in coaching with John Di Lemme. Since then, team volume has increased over 3,000%, my income has increased over 500% and growing steadily. My team continually grows leaps and bounds every month. I’m happy where I am and I LOVE my life!
John Di Lemme is the best business coach I have ever worked with. You cannot match the level of information, skill and most of all integrity that you get with John. He will be tough when you need to hear it most. My income the last several years with John has been the highest of my entire career. John wants your total success; not just financial. My health is also on its way to being the best it has been in many years. I recommend John entirely and without any reservation.
Since I started coaching with John Di Lemme, my business has literally quadrupled. Plus I have dramatically increased my rates. My business is absolutely exploding! I’m also more focused on providing extreme customer service, which my clients love! John has also shown me how to market to my clients and build long-term relationships. Absolutely priceless!
Four years ago I was lost, confused, frustrated, and didn't know what to do next in my business. Through John's teachings and mentorship he has taught me how to build my self-belief, self-confidence, and self-worthiness and to accept who I truly am which lays the foundation to implement strategic marketing. Plus I’ve earned the most income in my 9 years of my Oriental Medicine business as well as being in the best physical health in my life! John has built a caring, trusting, supportive, and safe community where we as his students can dream big and achieve our goals. John is an enthusiastic motivator and a marketing genius!
What an amazing group of people! I can't even imagine my old life anymore. So many people doing so many things and enjoying themselves and their lives. Plus I went from driving a delivery truck making a few hundred dollars per week to building my own business with over 10 million dollars in bids out right now. What a difference a year of focused mentorship made in my life!
Since I've been coaching with John, I now know how to deliver extreme customer service to my clients, and my clients are confident in me. I am confident in myself and know I am worthy of success. My marketing actually works and believe it or not, I do no advertising! My income has exploded, and my business has grown over 1,000%!
I often tell people that John Di Lemme’s mentorship saved my life…it did! I can honestly say that my life was a mess, and my business was nearly nonexistent. Since I started coaching with John and immersing myself in his teachings, my life has radically changed! I love my life! Plus my business has tripled and at times quadrupled. Plus I’ve generated over 5 Million Dollars in business!
Since I started coaching with John Di Lemme, my monthly income has gone from $2,000 to $4,000 per month to over $118,000 in just one month. That’s more than I used to make in two years combined! 2016 was my largest year in 30 years of business, and I’ve broke all records so far in 2017. It’s absolutely amazing!
I am persisting in the mental and emotional success process to transform my mind from noise to a mindset of positive, faithful expectation for a massive miracle. This means I will focus less on money and financial success and more on transforming my mind and my habits. Undoubtedly, the finances will follow in abundance and with my heart and mind in the right place. Thank you, Coach, for your persistence in sharing your wisdom with us and for believing in each one of us. You're awesome!
John’s skill as a coach has empowered me to be bold, direct, and laser focused on opening relationships to close more business. John’s closing strategies along with daily affirmations took me from bankruptcy to a million dollar company. Thank you Coach for providing outstanding wisdom, sharing your enthusiasm, and continuing to set the bar higher and higher!
My name is Angie Outen from North Carolina. Before I met John Di Lemme, I was frustrated with my direct sales business. I spent thousands of dollars purchasing leads like my team leader instructed me to do, and I made 40,000 calls in 18 months from the list with zero sales. I did not know what to do next, and to be quite honest, I probably would have eventually quit. All of this time was wasted on calling leads instead of spending time with my 9 year old daughter. Now that has all change… Since I started coaching with John Di Lemme in January 2016, I have qualified leads contacting me. No more cold calling! I am becoming more confident and increasing my self-belief as I am building my business plus I’m spending more time with my daughter! Now I am getting systems in place so I can achieve my Why in life. I suggest that you call right now so John Di Lemme can do this for you too!
With John Di Lemme’s Coaching, I’ve closed 75 sales in just 16 months. Prior to that I had only 4 sales in 17 months. My take away here is as I grow so does my business. I’m always working to revamp the how, when, and why. I want to ensure I provide top quality in all that I do. Thank you for your dedication to me and your other students.